So I was looking at Eagles Reddit and came across a post titled “Spags couldn’t watch Super Bowl for 3 weeks.” It’s basically just a piece of embedded video from the “NFL Digest” TikTok account:

@.nfldigest

Chiefs DC Steve Spagnuolo Couldn’t Watch Super Bowl Film for 3 Weeks 😳 #fypシ #fyp #nfl #nflfootball #nflplayoffs #nfltiktok #nflnews #chiefskingdom #chiefs #philly #philadelphia #philadelphiaeagles #patrickmahomes #jalenhurts #superbowl

♬ home – .diedlonely & Jay Karin

Notice anything? That’s Anthony Gargano’s voice in the background. This was taken from PHLY and posted to a generic aggregation account, where it got 291,000 views. There’s no credit to Gargano or PHLY, the “NFL Digest” logo is placed on the top left portion of the video, and the person or robot who wrote the caption spelled “Spagnuolo” incorrectly.

If you’re familiar with the social media aggregator space, this is common in 2025. It’s also blatant stealing and no one is policing it. There’s no oversight from TikTok or X or any of these platforms and the accounts that repost the content are essentially white labeled so you can’t tell who is running said account. In the case of “NFL Digest,” they’ve got 35,000 followers and a Linktree with a generic email address on there. To his credit, some guy named “Brandon” got back to me within an hour and said what he’s doing amounts to “fair use,” which is incorrect. Fair use is generally defined as using a limited portion of copyrighted material for the purpose of criticism, commentary, news reporting, teaching, scholarship, or research, which is not what this account does. This account posts rebranded podcast clips while only crediting and identifying the source on Instagram. The TikTok and YouTube accounts don’t give credit at all. In order for something to be fair use, there has to be analysis or discussion or opinion stemming from the source material, which is not the case here. 

The thing about aggregation is that it’s not new. It’s been around for years now, and we do it at Crossing Broad. Blogging involves a lot of reading and reacting and riffing on the topic of the day, so part of our brand is to share what other people in the market are writing and then agree or disagree with it, or amplify something that’s worth sharing. We’ve got three boxes that need to be checked when we do it, 1) naming the author, 2) naming the publication, and then 3) linking to the source material. That’s industry standard for aggregation in written form. On social, Pagan always gets a credit in, whether it comes from a mobile share or tagging the source account, DMing the person, etc. There’s more ambiguity on social these days, but you try to follow the somewhat-arbitrary rules as best as you can.

It’s hit or miss with the large aggregators. Dov Kleiman and ML Football on Twitter typically credit the reporters who break the stories they share to their 600,000 combined followers. TikTok is probably the worst though, just no accountability at all over there. And the problem is that fans don’t have journalism backgrounds, so they come across these accounts and just absorb the content without realizing that it’s stolen. Then they amplify the stealers and not the creators, in this example the guy going on Reddit with “NFL Digest” clip and not something from PHLY itself.


This is a prime example of the double-edged sword that was yanked out of the technology stone, opening the door for easy entry into sports media. On one hand, it’s great that anybody with a microphone, YouTube channel, or phone can jump into the mix. You can build your own platform organically without having to send out 400 resumes and get maybe one phone call from a small town rag. But the small town rag provided a valuable learning experience. We left the small town rag with an understanding of media law and ethics. This opening of the floodgates brought a lot of trash into the ecosystem, in the form of non-journalists who don’t know what they’re doing or don’t care, lifting content and selling knock off merchandise and what have you. It’s the worst it’s ever been and the useless politicians on Capitol Hill should push big tech to police it, not just in the sports space but across the entirety of social media.

Anyway, here’s the original interview from which the clip was stolen: